A faster website that turns visits into enquiries
A WordPress rebuild focused on Core Web Vitals, clear service pages and a frictionless enquiry path.
Sample project for demonstration. It shows how we would approach this kind of engagement; client name and figures will be replaced with a real engagement and verified numbers.
- Conversion rate
- +XX%
- Largest Contentful Paint
- X.Xs → X.Xs
- Form completion
- +XX%
The challenge
A slow, dated site buried services under jargon and asked visitors to fill in a twelve-field form.
The objective
Make the site fast, clear and easy to enquire from — and easy for the team to update.
Creative & strategic direction
Rewrite service pages around client problems, rebuild on a lean WordPress theme, shorten the enquiry form and track every step of the path.
Deliverables
- 01Messaging and sitemap
- 02WordPress rebuild
- 03Core Web Vitals optimization
- 04Short enquiry form
- 05GA4 event tracking
Before & after
Before
- Slow mobile pages
- Jargon-heavy copy
- 12-field form
After
- Fast on every device
- Problem-led pages
- 4-field form